Video Marketing: Creative Concerns
In this session we’ll review customer campaigns, breaking down the awesomeness and how it drove business results. We’ll talk about video creative, how video interacts with other content elements, and creating effective online video experiences.
Video Marketing: Production and Process
In this session we’ll review when to use internal and external production resources, address related budgetary concerns, and share production tips and tricks.
Advanced Video Marketing: Interactivity
In this session, we’ll introduce the most common interactive video applications, showcase how our customers are effectively using interactive video, and demo top interactive video solutions.
Video Marketing: Getting Started with Strategy
For those new to video marketing, we’ll deep dive into methods for creating a strategy that maps to business goals and KPIs.
Advanced Video Marketing: Scaling to High Volume & Global Output
In this session we will tackle how to scale your production with workflow enhancements, organize content on the front and back end, and handle multi-departmental use of your OVP.